TruSignal, a predictive analytics and data company, brings in offline data to optimize online media bids.
With the creation of it’s newly revealed data sales team, AMCN Agility, AMC Networks sets the stage to compete more effectively with networks like NBC and...
Toby Byrne, the new ZEFR President, previously was president of ad sales for the Fox Networks Group and an adviser to ZEFR’s management team.
Trusted Media Brands Engages in a ‘Re-Startup’: Interview with CEO Bonnie Kintzer who is turning around a storied company.
Publishes programmatic standards for digital out-of-home media
Talking to Digiday about combating the fake news frenzy