Director of Strategy & Business Development-Programmatic

Our client is a rapidly growing mobile ad network and they’d like to bring a dynamic, strategic thinker onto their team. This director level role demands a programmatic professional who has experience optimizing mobile campaigns, and developing strategy and partnerships to fuel long-term growth. This dual role spearheads programmatic buying to ensure the delivery of high-performance campaigns, and also heads up the business development team to cultivate relationships for future growth. Leadership values quick-thinking and the ability to flourish in a rapidly changing environment.

San Diego based but would consider remote

FUNCTIONS:

• Develop growth and optimization strategy that works across teams
• Lead with partnership strategies that support the meeting of strategic goals
• Collaborate with product and data teams to improve and define platform and features
• Work with third party vendors, crafting custom audience segments and private marketplace deals
• Monitor campaign performance and educate team on strategies to improve
• Identify and cultivate partners to improve programmatic capabilities

REQUIREMENTS:

• Demonstrated history of professional success in both media buying and business development in the mobile programmatic space
• Experience working with data providers and third-party vendors
• Understanding of the DSP, DMP, and SSP ecosystem
• At least five years of leading and managing a successful team
• Strong understanding of data and analytics with the ability to leverage programmatic metrics