CMO, Global VP Marketer and Agency Strategy
Since January 2014, Nikki led a global team as CMO of The Exchange Lab, a UK based programmatic specialist agency which was acquired in 2015 by GroupM/WPP while she was at the helm.
A results-driven and award winning marketer with 20 years’ experience on both the client and agency side of the business, Nikki has increased awareness and revenue for some of the most exciting brands in the world including; Showtime (Viacom), Yum! (KFC, Taco Bell & Pizza Hut), General Motors, Global Television, Nelvana and Mike’s Hard Lemonade.
A thought leader in the martech industry, Nikki is a published author in several major global trade publications and has spoken on topics ranging from data and analytics, programmatic television and mobile marketing at conferences in both the US and Canada. Known for being a strategic, collaborative and creative manager, Nikki utilizes her experience to transform businesses, build brands, scale revenue growth and engage customers.