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Videos

Beet.tv Podcast Series: IAS is Integrated into Twitter & Other Social Platforms Will Follow, CEO Utzschneider

Part of the “First Party Data: Driving Media Investment and Accountability” leadership video series

Beet.tv Podcast Series: IAS is Integrated into Twitter & Other Social Platforms Will Follow, CEO Utzschneider cover

Matt Prohaska interviews Lisa Utzschneider, CEO, Integral Ad Science for this recent release on Beet.tv. They discuss IAS’s integration into Twitter & how other Social Platforms will follow, and also cover contextual marketing and the rise in CTV fraud. Listen Now…

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