News + Resources

As Prohaska Consulting’s Global Lead of Recruitment, Kelly Herrick is focused on identifying executive-level talent for our clients. Kelly has a wealth of recruitment experience and has been working in digital since 1999. In 2001 she founded Searchlight, a well-respected digital recruitment firm specializing in advertising, media and emerging technology.  Her clients have included PubMatic,…

Paul Cimino – merchant turned internet entrepreneur – is a 20-year veteran, pioneer and innovator of digital marketing and e-commerce. As Prohaska Consulting’s Global Head of Data Strategy, Paul helps clients become “data first” companies so that they can make more informed decisions via employing better approaches and tactics to protect, govern, and leverage data…

Matt has over 20 years experience in digital marketing. Starting as one of the first salespeople for VNU’s classified and display websites, he progressed through sales development and management roles to become the commercial manager, overseeing sales strategy and partnerships.    Moving into sales houses and ad networks, Matt managed both sales and supply relationships for…

Maria has deep roots in the digital agency, ad tech, and publisher worlds. She brings three critical strands of expertise to the Magnify division of Prohaska Consulting – client relationships, team development, and project management.   Believing that sales success is based on data-driven relationships, Maria is a proactive and dynamic champion for her Magnify clients. …

As a Partner, Global Head of Client Strategy, Scott Bender leads Prohaska Consulting’s efforts in helping publishers evolve their digital operations to increase revenue. He also oversees the growth of Prohaska Consulting’s client base. Scott has a wealth of publisher and digital executive experience. At Bazaarvoice Media, as SVP, Global Media Sales, he oversaw sales…

Ward is a dynamic sales leader in digital media and advertising technology. Ever since the early days of the Internet at Netscape, Ward has embraced change from the front row of the AdTech ecosystem. He is an obstacle remover, embracing speed in high-growth cultures with several leading SSPs. Most recently he was Executive Director at Index Exchange as well as…

Matt Prohaska, CEO and Principal, Prohaska Consulting, is a 28-year media veteran and consulting executive to leading digital media and advertising technology firms and executives. Matt has contributed to the growth of online advertising since its commercial inception in the early 1990s, first by creating the online media practice at BBDO (now part of Omnicom)…