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Client, Industry and @TeamProhaska Happenings

From our latest case study to Prohaska in the news, we do our best to keep you in the loop. Please select from the category list below to narrow your search.

Videos Podcast Series: IAS is Integrated into Twitter & Other Social Platforms Will Follow, CEO Utzschneider

Matt Prohaska interviews Lisa Utzschneider, CEO, Integral Ad Science for this recent release on They discuss IAS’s integration into Twitter & how other Social Platforms will follow, and also cover contextual marketing and the rise in CTV fraud. Listen Now…
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Videos Podcast Series: Criteo’ is Building a Massive Identity Graph with The TradeDesk, others

Matt Prohaska continues his conversation with Megan Clarken, CEO of Criteo, in this Podcast episode where Ms. Clarken explains the importance of Criteo’s alliance with The Trade Desk and Unified ID 2.0. Watch Now…
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OAAA Coffee Break: Programmatic Q&A with Matt Prohaska & Stephanie Gutnik

Join OAAA’s Programmatic Committee members, Stefanie Gutnik of OUTFRONT Media and Matt Prohaska of Prohaska Consulting for this episode of the OAAA’s Coffee Break. They chat through a few questions regarding third-party cookies, practices in measurement and attribution, and more. Watch Now…
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