Consent management brings balance between publishers, brands, and consumers in the privacy new order.
In our next Smarter From Home webinar, join Matt Prohaska, CEO and Ameet Shah, Global Vice President Technology, Publisher and Data Strategy of Prohaska Consulting as they highlight the many aspects of privacy strategy, including how the new IAB Consent Framework (TCF 2.0) works within your privacy strategy and what it means for the entire digital ecosystem.
We will also hear from our sponsor, Somer Simpson, Vice President, Product for Quantcast, on how consent management is a vital aspect to balance optimization while providing transparency to consumers. Our CEO & Principal Matt Prohaska, hosts a panel on how CTV’s Data Superiority Improves Transparency Brand Safety. Members of the panel include Matt McLeggon SVP of Advanced Solutions at Magnite, Chris Langel Group Vice President, General Manager, Global Measurement at Oracle, Lisa Kopp Johnson the SVP of Agency Development & Brand Partnerships of IAS, and Steve Mougis the Global CRO of Double Verify. This was a Pharma Focused CTV Forum hosted by DeepIntent.