Overview: We are looking for a senior-level executive to lead our Marketing team and contribute to key Tech clients with marketing needs on a fractional basis. This person is a key leader of our client-facing and internal teams and will work across many aspects of our organization. The candidate is responsible for providing thought leadership, a face, and a voice, representing our firm’s Brand to our clients and the industry.
Responsibilities
- Oversee all Earned & Owned Media
- Steward Prohaska Consulting’s global brand
- Own and execute Prohaska Consulting Marketing plan with KPIs to measure and achieve
- Attend and shepherd our marketing efforts for, Global Events & Conferences
- Own lead-gen process with press pitches and other touchpoints, including DTC training/research services
- Build Product, Positioning, Pricing, Process, and help Pipeline for Tech Marketing
opportunities - Manage a small team of full-timers and freelancers handling various tactical aspects of Earned & Owned
- Report to CEO & Principal and work with the Global SVPs of Sell-Side, Buy-Side, and Magnify Team Leads
Experience and Qualifications
- 15+ years overall experience, with 10+ in Marketing
- 5+ years experience specific to Martech
- Command of Excel, Powerpoint, other comparable Martech/CRM software and presentation tools/services
Core Competencies
- Excellent attention to detail, and strong organizational and written/verbal/presentation communication skills
- Data-driven and analytical tracking performance and managing to KPIs
- Proactive, collaborative attitude; desire to work well with teammates & clients prioritizing tasks/solving
problems - Strategic and critical thinking with clear points of view, internally, publicly, and with clients
- Managing to client and project timelines
- Ability and passion to contribute to firm’s global narrative and POV for our clients and industry
Company Culture Traits
- Trust, Transparency, Hustle, Humor, & Humility
Location and Travel
- 25-50% Fractional position ideally based in our NYC HQ or virtually. Overall travel expected to ramp to 5-10% of total time globally