Agency Focused Offerings
Measurement & Attribution
- Measurement stack assessment
- Platform integrations
- Client business KPI alignment
- Attribution planning
- Cross-channel dashboard development
Data & Identity
- Consent Management Platform (CMP) selection & configuration
- Data clean rooms selection & utilization
- Data governance guidance
- Data platforms (DMP, CDP, data lake) selection, activation, or optimization
Agency Strategy
- Operational alignment and planning
- Technology partner selection
- Organizational structure assessment
- Operational workflow development
- Retail/Commerce media strategy
- Privacy consulting for agencies
AI In Media Buying
- Media optimization AI alignment
- Generative AI creative applications
- Customer journey mapping through predictive analytics
- Data segmentation and persona development through AI
- AI-driven insights development
Go-To-Market Positioning
- Market opportunity analysis
- Positioning and Messaging
- Ideal client profile definition
- Competitive analysis
Training
- Industry Landscape
- Platform specific training (ex. CTV, DOOH)
- Programmatic media training
Media Planning & Activation
- Cross channel and platform budget planning and scheduling.
- Hands-on campaign management across all display, video, social, search and retail media platforms
- Campaign reporting and dashboard development
Support across social, display, mobile, video, CTV, DOOH, Native, Audio
Investor / M&A
- Competitive assessments
- Corporate M&A outreach
- Due Diligence (product or technical) against acquisition targets
- Industry Landscape
- Introductions to Investment Banks
Our relationships with great Agencies run deep.
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From our roots in programmatic to our view of tomorrow, you won't find a better, faster partner to move you ahead.
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