Adstra is a data and identity solutions provider, offering a comprehensive suite of services designed to enhance multi-channel marketing campaigns. It focuses on delivering safe, compliant, and cost-efficient access to marketing data combined with identity and analytics solutions.

Adstra’s offerings include their Conexa enterprise identity platform, audience segmentation, customer acquisition services, and data attributes. These solutions enable consistent and personalized messaging across various marketing channels, including digital, mobile, and traditional media. Adstra emphasizes privacy and compliance, ensuring that their data orchestration methods align with current regulations.

The company leverages over 40 years of experience in data brokerage and marketing, as well as a decade of expertise in connecting third-party cookies with hashed emails and mobile identities. Adstra’s platform is built on modern, flexible cloud-based technology, designed to support cross-media data and identity orchestration for diverse client needs.