intent IQ
IntentIQ’s ID Device Graph provides a robust identity resolution solution that focuses on cookieless advertising. It leverages a combination of deterministic and probabilistic methods to create comprehensive consumer profiles, enabling precise targeting and attribution across multiple devices and channels. IntentIQ’s technology ensures accurate, privacy-compliant identification, enhancing campaign performance and revenue opportunities for advertisers and publishers in a cookieless digital landscape. Their solution is supported by a substantial portfolio of patents and extensive real-time data capabilities.
Partner Details
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Where to find this solution:
https://www.intentiq.com/ -
Solution Name(s):
Device Graph -
Channels:
Open Web -
IPL Categories:
Deterministic, Probabilistic -
IPL History (appears in):
IPL 5.5/ IPL 6.0 -
Entry last updated:
June 2, 2024