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Standing out from the crowd in the fast-paced world of ad tech and mar tech is no small feat. As we explored in our first article the U.S. market presents an…
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More News, Events & Perspective
Prohaska Consulting Announces “The Rebranding of News” Initiative
New research shows 76% of the industry agrees it’s safe for brands to advertise in legitimate news…
Our new partnership with Snowflake to help publishers and marketers
Prohaska Consulting to be one of the first global digital marketing and sales consulting partners for Identity…
Sheila Buckley joins Prohaska Consulting as Global Head of Magnify Division.
Award-winning executive with more than 30 years of media experience joins boutique consulting firm to lead integrated…
Crumbling cookies broke marketing measurement. But good science and common sense are fixing it.
Recent IAB research suggests that marketers know they need to update their measurement strategy, but 66% are…
9 Things I Am Grateful for on Our Company’s 9th Birthday Today
While we acknowledge the 1-year anniversary of the Russian war on Ukraine, and pray for peace, there…
Identity in Action: How Prohaska & Lotame Challenged Cookieless Hype
Thanks again to everyone who made time to join us for Identity in Action: How Prohaska and Lotame Challenged…
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