A small sampling of our successes.
There's a vast array of specific services we provide and many reasons why clients choose to work with us. Here are a few brief stories of what happened when they did.
Global Media Measurement and optimization platform
a leader in CTV measurement verification, needed to identify key CTV publishers to enhance both scale and quality of their inventory certification.
Well-known health marketing platform
A health marketing platform was expanding into programmatic advertising and needed to increase demand for their data through a custom DSP.
large healthcare digital media company
A first-party data strategy to elevate a health information ad platform’s competitive positioning, driving programmatic revenue across North America.
prestigious Push platform publisher
Prohaska's Magnify Publisher Development team expanded sales coverage, successfully onboarding top-tier publishers across North America and Europe.
Leading AGENCY HOLDING COMPANY
A multi-pronged plan to reinforce a US-based holding company’s market position and ensure regulation precise alignment within EMEA.
Top Music Video Streaming Platform
We revamped their internal systems and helped build a custom data platform that integrated AI-driven insights and campaign dashboards for their first-party data.
Leading Independent Full Service Ad Agency
The agency wanted to dominate the mid-range data-enabled media scene but faced hurdles with manual operations and outdated automation.
National Consumer Home Services Company
We conducted a media agency of record search process that consolidated media planning and buying from five different agencies to a single new media AOR.
Global Financial Services Company
Leveraging our technical expertise and market knowledge, we created a high-level strategy and roadmap for the Client to enter 3 new markets
Global Consumer Package Goods Brand
We identified the Client's current and future media needs so we could recommend a creative / DCO vendor to streamline the creative process.
Global Mobile Telecom Provider
We identified which potential acquisition target (from the Client's shortlist) would be the best fit for the Client's product offering and made recommendations.
Prestigious Digital Publisher
A 200-year-old news publisher teamed up with Prohaska Consulting to revamp their ad game. By switching to first-party data collection, they boosted their ad revenue by over 20%. This transformation turned them into a data-driven powerhouse, setting a new standard in ad sales.
National Consumer Package Goods Brand
We created a new data-first media strategy to enable a shift from mass marketing to addressable and personalized messaging.
Healthcare Focused Ad Tech Company
Client wanted an in-house media activation so we found a partner to help them activate at scale with HIPAA compliance. We also identified new roles to be added within the company after in-housing the DSP
In this world where every brand is a publisher and every publisher is a brand, Prohaska has proven operational expertise to not only understand the complexity, but to thrive in it, to execute, and to succeed.
Bill Stratton
Global Industry GTM Lead, Media, Entertainment & Advertising
Snowflake
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If you like what you hear, tell us your thoughts. We'll have a Client Strategist reach out to tell you more about the success stories we have with clients and how we can apply that specific expertise to you.